digital brand strategy

As JP Linguistics' digital brand strategist, I managed and created content for their Instagram, Facebook, and Twitter platforms, weaving together trend insights, brand values, SEO strategies, and a strong artistic direction to produce engaging and cohesive narratives. I also authored cultural blog posts that connected audiences with the brand through informative, engaging stories—now archived—that showcased my ability to balance creativity with research and data analysis. This role was a formative experience in understanding the building blocks of brand development, from consumer engagement to the importance of a cohesive brand voice, and it laid the foundation for the strategic insights and nuanced storytelling I bring to each project today. I supported building an authentic brand and fostering community through strategic curation and storytelling.